Faculty of Dentistry, Chulalongkorn University, Joins Collaborative Efforts to Support Chulalongkorn University Startups

The Faculty of Dentistry, Chulalongkorn University, in collaboration with the Faculty of Commerce and Accountancy (CBS), Chulalongkorn University, and Siam Global House Public Company Limited, held a press conference on the collaboration on September 24, 2026, at CBS Cinema to promote and support the development of startups from Chulalongkorn University, while establishing a support system in business management, accounting, and digital technology to enhance business potential and operational efficiency.

The event was honored by Associate Professor Dr. Tartat Mokkhamakkul , Dean of the Faculty of Commerce and Accountancy, Chulalongkorn University, who delivered the opening remarks, and Associate Professor Sarun Chookhiatti, Head of the Department of Accountancy, Faculty of Commerce and Accountancy, Chulalongkorn University, who delivered the welcoming remarks. Professor Dr. Thantrira Porntaveetus, Associate Dean for Research and Innovation, Faculty of Dentistry, Chulalongkorn University, also shared the vision and approaches for advancing startups at Chulalongkorn University.

In addition, the event featured presentations on the achievements, products, and potential of startups from Chulalongkorn University, including Dr. Krisda Rueangareerat, CEO of C.U. Dent Innovation, Mr. Konthon Chinprasittichai, CEO of CUNOVA, and Ms. Kamoltip Ketutat, CEO of Chamchuri Accounting Smart Service Co., Ltd. (CASS), together with Mr. Witoon Suriyawanakul, CEO of Siam Global House Public Company Limited, who shared perspectives on the role of GLOBAL HOUSE in applying digital technology to business operations, as well as in supporting and creating benefits for society.

A key direction of this collaboration is to bring products from startup companies developed through the application of knowledge, research, and innovations from the Faculty of Dentistry, Chulalongkorn University, including Chula Dent oral health products and Pet Denta & Pawlogy pet health products, into GLOBAL HOUSE distribution channels. At the same time, accounting knowledge from the Faculty of Commerce and Accountancy will be applied to support the preparation and management of business accounting information. Meanwhile, GLOBAL HOUSE will provide digital technology support through the DJing platform, an integrated software solution for store management and e-commerce businesses, to help improve the efficiency of data management and business operations.

This collaboration reflects the integration of knowledge in accounting, digital technology, and startup innovation between the academic and business sectors to create a support system conducive to entrepreneur development and to promote the practical application of accounting information, technology, and innovative products in business management and further business development.